
— Hey! I’m Sasha.
I help companies build digital experiences that align with business goals and resonate with real user needs.
Product Design • Creative Strategy • User Experience
Over the past 10 years I’ve contributed to 15+ digital products, taking key roles in shaping user experiences that improved product performance and delivered measurable business impact.
My background combines 5 years of building app interfaces alongside software development teams with nearly 5 years working with fintech startups as a product designer, focused on customer experience and product brand presence.
Based in
Lviv, Ukraine
Industries
Finance
Web3
SaaS
PropTech, IoT, HR
Game Development
AR, VR
Status
🟢 Open for opportunities
What i can help with

Shaping brand design voice
I help businesses build a distinct design style that speaks their product values and creates a strong emotional connection with their audience.

Crafting meaningful experiences
I focus on designing engaging narratives that evoke emotions and clearly communicate messages through visuals, storytelling, and interactions.

Building and enhancing interfaces
My goal goes beyond creating interfaces; I aim to enhance the entire user experience. By working closely with business and functional teams, I bring design expertise, UX insights, and creative problem-solving into the process.

...and more!
Design, strategy, management, and creative direction are my specialties, and I’ve spent nearly a decade refining these skills. I believe in efficient workflows, honest communication, and teamwork — factors that have driven my success across a range of projects.

Let’s create
something special.
Reach me at
hello@sasha.fyi