My works   /   Ultra Commerce

ultracommerce.co           2022

Creating brand design assets for marketing automation product company.

Role: Visual Designer

illustration   •   print design   •   website design

Overview

UltraCommerce, a US-based company specializing in marketing automation tools, brought me on board to support their Marketing team with website enhancements, visual design, and branded merchandise.

I worked on improving corporate and client websites and creating illustrations that explained technical concepts through visual metaphors.

Responsibilities

• Collaborating with the Marketing team on website improvements;
• Creating illustrations that explain technical concepts through visual metaphors;
• Designing t-shirts, stickers, and other corporate merchandise.

Here's a video about my work process for merch T-shirt design

Process

My work began at Vesta, a company later acquired by UltraCommerce. I transitioned smoothly into the Ultra team, continuing my focus on visual storytelling and design improvements.

I started by developing a set of custom illustrations to visually explain Ultra’s core products. After the success of this project, I created similar visuals for one of their partners, leading to a bold redesign of their landing page.

Later, I worked on branded merchandise — designing sleek, modern t-shirts and sticker packs, and preparing all assets for production.

Result

The project led to refreshed website visuals and a new line of branded t-shirts for UltraCommerce’s US team. It also gave me valuable hands-on experience in corporate visual design and illustration, sharpening my ability to translate technical ideas into accessible, engaging content.

Let’s create

something special.

Reach me at

hello@sasha.fyi